Healthier Choice Logo Malaysia 2019

Coca cola malaysia has introduced sprite with reduced sugar that also comes with the healthier choice logo. Welcome to healthier choice logo hcl announcement. This is an example of how coca cola malaysia uses reformulation to prepare itself for the impending implementation of the sugar tax on 1 july 2019.

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Today 1 july 2019 is the start of the sugar tax on soft drinks and juices in malaysia.

Healthier choice logo malaysia 2019. 1 products must contain a minimum quantity of one of the listed nutrients. Nutrient criteria hcl malaysia edited june 2019 4 a hcl statement must be displayed below the hcl logo. Healthier choice logo malaysia nutrition division ministry of health malaysia.

Kindly please get your hcl applications verify before it can reach for review and approval. There is no specific font size and format for the statement but it needs to be readable. Drinking water from april 2017 to feb 2019 mineral water soy sauce light dark 120 4 199 2 39 6 8 group fruits vegetables cereals meat poultry fish fish products soup sauces and.

As wholegrains contain all parts of the grain germ bran and endosperm it is healthier than refined grains. If you are a shopper looking for healthier food choices all you have to do is to look out for the healthier choice symbol. You can view the list of hcs products here.

Refer to specific nutrient values as shown in annex i. However not many malaysian consumers realised the nutrition division of the ministry of health has changed the nutritional guidelines on nutrient criteria for the healthier choice logo hcl. Optional health message on wholegrain products manufacturers may place the following health message on wholegrain products bearing the higher in wholegrains logo wholegrains are essential part of a nutritious diet.

Healthier choice logo malaysia initiative hcl official launch of hcl malaysia 20 april 2017 hcl logo officiated by. In line with the strategy of the national plan of action for nutrition malaysian npanm iii 2016 2025 and the 65th world health assembly wha 2012 resolution to promote healthy eating healthier choices logo hcl was launched by the ministry of health malaysia on 20th april 2017 nutrition division 8. Hcl application via online system.

To find out if your company s product is eligible to carry the healthier choice symbol take a look at the. Today the healthier choice symbol can be seen on about 3500 different food products spanning across over 60 food categories such as convenience meals sauces beverages and breakfast cereals. Verify your hcl applications.

Guidelines on healthier choice logo malaysia nutrition division ministry of health malaysia moh k mak 36 17 gu 02 layout layout 1 8 24 18 11 56 am page i. Today about 3500 different food products spanning across 100 food categories such as convenience meals sauces beverages snacks and breakfast cereals have qualified for the hcs. The sugar content has been lowered to 4 6ml per 100ml which is below the.